Trellis
Contributions
Art Direction, Visual Design
Trellis, Sprout Social's AI agent, is designed to surface insights and help social teams act faster. The visual expression was inspired by the product experience itself, drawing from the interface, data visualizations, and the feeling of intelligence in motion to create a world that feels native to how marketers already work inside Sprout.
From product to presence
Concepted and developed ways to bring the Trellis brand to life beyond the product experience, exploring how its visual language could extend into both digital and physical marketing activations. From icon-driven graphics to custom branded objects, these explorations helped translate the product’s personality into moments that feel ownable, expressive, and connected to workflow experience.
